How Many Network Marketing Companies Should You Join?

by Carl Eric Johnson on Wednesday, April 7, 2010

Enough is enough! I just got pitched a third MLM opportunity this week. Don’t these people know that I am already happily involved with a great network marketing company? In my opinion, trying to interest me in another opportunity is just as evil as trying to seduce a married person.

Got your attention, eh?

I know there’s a whole school of thought out in MLM Land that the best people to recruit are people already in MLM, the reason being that you don’t have to spend any time convincing them that network marketing is a great way to make a side income.

This makes me sick to my stomach.

It’s the primary reason I am writing my book, Demystifying Prosperity™: Why You Should Take a Serious Look at Network Marketing. You see, I made this very mistake, myself. If I can keep even one person from making this same mistake, then my book will have been worth it.

Now, don’t get me wrong: I’m a huge proponent of multiple streams of income. In my own case, I have my website design business, I do database consulting, and I participate in several affiliate programs for recommending products and services that I use—all of this on top of my network marketing business.

But network marketing is in a class by itself. Sure, you’ll want to find a network marketing business that has exceptional, unique products that people you come in contact with will want to purchase. In other words, you’ll have your share of customers. But the other thing that you have to offer is an income opportunity. For the manufacturer, network marketing is a great way to spread the word about high-end products, products that would never move off the grocery store shelf if they were marketed by traditional means: advertising and distribution.

To help spread the word, you are building a team of fellow distributors by interesting them not only in the products but in the income opportunity. What does it say about me if I’m trying to promote multiple income opportunities?

For someone already involved in MLM, he or she got involved presumably for good reasons. To me, that’s like someone who got married. When I’m speaking to someone new, the minute I find out that he or she is already involved in network marketing, I switch gears and no longer promote my business. I may still promote my products, just not the income opportunity. It’s the same as when I see a ring on someone’s ring finger: hands off!

Now yes, there are people who are in an unsatisfying marriage, and there are people who are dissatisfied with their network marketing companies. Fine. If they want to come to me, great, but the ball is definitely in their court. You want to date me? Dissolve your existing marriage. You want to join my network marketing opportunity? Likewise I expect your undivided attention.

After all, I want you to be successful! Understand, I made this mistake. In early 2008 I was juggling four network marketing opportunities at the same time, and doing none of them well—big surprise! When I came to my senses and realized that one opportunity stood head and shoulders above the others, my commitment was renewed and I never looked back. Should I be so fortunate as to get married one day, my commitment will be similarly focused.

So, to those of you who wish to pitch your income opportunity to me, save your breath. To the extent that it will help with the book I am writing, fine, let’s compare notes. But don’t think that you’ll ever get a new recruit for your business in me. I’ve already found The One.

Do you agree? Do you disagree? Add your comments below.

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